If
you advertise, you want to know that your efforts give you the best possible
chance of paying off. To ensure that our clients will meet their advertising
goals, at Syndicated Ad Features, we have long advocated a program that is
centered around placing custom feature ads in local weekly newspapers. Our
experience has shown that this strategy puts our clients in the best possible position
to get their names, faces, and businesses noticed by the greatest number of
people in their local areas.
Our
confidence is not only built on decades of positive experience, it is backed by
the numbers. According to the most recent “Community Newspaper Facts &
Figures” released by the National Newspaper Association, the total community
newspaper readership in the U.S. is 150 million each week - which takes into
account a 2.3 pass-along rate. Two-thirds of the adults who read these papers
say that newspaper ads influence their purchasing decisions. These two
statistics alone would seem to indicate that the eye-catching, informational,
custom advertisements that we provide our clients each week are getting seen by
the people whom our clients want most to attract.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.